Twix and Snickers are both famous chocolate bars across the world. Twix is really a butter cookie topped with a heavy layer of caramel and the entire bar covered in dairy milk chocolate while Snickers is really a chocolate bar with peanut butter and topping of caramel covered in dairy milk chocolate.
Twix was created by Mars Limited in the UK back 1967 while Snickers is really a product of US based Private Corporation – cap up chocolate bar Mars, Incorporated which will be also one of the world’s largest food and confectionary manufacturers.
Twix chocolate bar was for sale in 1979 in the US wrapped in a gold colored wrapper with orange text and it had been branded whilst the Twix Cookie Bar. Before Snickers was created, there clearly was a very successful chocolate bar called Milky Way in the early 1920s in America. This brand allowed the creators – Ethel Mars and Frank to expand and improve new recipes for chocolate bars.
An amount of continuing sales of Twix through the early 1980s suggested Mars, Inc were happy with the performance of these, in fact the chocolate bar was not performing quite as well at retail and the hunt was on for an upgraded or improvement which in 1983 came about with the peanut butter Twix. There is almost no changed in the Snickers brand during its first forty years of production except in 1968 when Mars were inspired to create the Snickers mini bag of chips sold in bags of twelve labeled with ‘fun size’ ;.
Snickers brand sparked a controversy recently with advertisements perceived to be homophobic, when two mechanics are noticed sharing a Snickers and accidentally kiss when attaining the middle. The past major controversy related to Twix brand occurred in 2007 when Mars, Inc in Europe started replacing the whey utilized in their candy bars with animal rennet. This triggered large protests and negative press publicity against Mars, Inc by vegetarians who have been previously loyal to Mars candy because it had been vegetarian.
Twix brands was also revised to compete in the ice cream space with frozen Twix bars making their way into supermarket and mall ice cream vendor ice boxes. Snickers had also introduced their branded products like the Snickers Ice Cream Bar. All of these products were well received at that time and either continued in production or withdrawn after the promo ended.
The sales Twix and Snickers chocolate brand have increased outside their traditional markets and they have been very positively received atlanta divorce attorneys part of the world.
Twix and Snickers chocolate bars have already been an effective products throughout their history and their sales have continued to increase and they have become popular brands for their manufacturers.